The Comparative Study of Supply Chain between Traditional and Electronic Publishing Industry

نویسندگان

  • Dan-dan LI
  • Chuan-chen WANG
  • Run-tong ZHANG
چکیده

The rapid development of computers and multimedia techniques makes the timely and accurate transmission of information possible. The electronic publishing becomes more and more popular in recent years. And its impact on the traditional publishing industry is enormous. This paper analyzes the characteristics between electronic publishing industry and traditional publishing industry, and gives some suggestions on how to improve the supply chain of traditional publishing industry.

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تاریخ انتشار 2011